Ability to create and apply your organization’s brand colors to SharePoint sites using built-in theme settings

Common Use Cases

• Applying corporate colors and typography to align intranet design with the company’s external brand identity.
• Ensuring a consistent visual experience for employees moving between different department sites
• Enhancing engagement by creating a visually appealing, branded SharePoint environment that feels modern and user-friendly

Benefits

• Strengthens brand recognition and trust by aligning the intranet with external identity standards
• Improves visual consistency across hubs and sites, reducing user confusion
• Enables quick updates for rebrands or seasonal campaigns without developer support
• Eliminates the need for third-party tools or custom code for theming

Key Considerations

• Custom colors and themes can be created at either the tenant-level Brand Center or the site level
• Custom themes can be applied to SharePoint sites or the Viva Connections experience
• Hub-level themes will override site-level themes – plan hierarchy in advance
• Theme changes require site owner or admin permissions
• Only one theme can be active on a site at any given time
• Ensure all colors meet accessibility contrast standards for readability and compliance